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Epic CEO, Donald Clark, guest columnist in QL magazine


Donald Clark, CEO of Epic Group plc, was selected to appear as the guest columnist for the Spring 2005 issue of QL Magazine. Here he outlines the requirements of workflow learning.

Informal, casual, instant, spot, embedded or workflow learning is now recognised as perhaps the most important form of adult learning. We all know that, over a lifetime, most of what we learn is not within the context of a college, classroom or course. We develop daily through natural exploration. Informal learning is learning that is free from learning events, learning professionals and learning institutions.

Learning used to be almost totally informal in pre-industrial days – either within a family or being a trade apprentice. The industrial model of learning then created schools and colleges. This model continued in training, where classroom instruction became the norm.

Then along came technology and networks. This devolved power to individuals with PCs allowing them to send email. Every person is now a portal with the capability of planning, producing and distributing the fruits of his/her labour. We all know that time is wasted waiting on the computer to boot, attending meetings, commuting – a lot of time, even today, is still unproductive. Real-time learning will have to be always on, anywhere, anytime.

E-learning delivered through an LMS, VLE or intranet is getting there but workflow learning must free itself from the tyranny of time and location. We’ve already had the appearance of the ultra-long courses. Jay Cross points out the paradox that training budget is spent on formal learning when much of the received learning is, in fact, informal. Why is this?

In research commissioned by the Ufi, e-learning has grown from 15 per sent to 29 per cent of all training. All companies expect e-learning to grow over the next two years, largely displacing classroom activity. Similarly, the CIPD 2004 survey suggests a 42 per cent increase in the use of e-learning with more of a focus on ‘training means business’ through the direct improvement of skills related to job demands and the need for a shorter and more flexible approach to delivery.

This, in turn, has led to learning objects, designed for just-in-time consumption. EPPS delivers task-driven learning when the learner needs to learn. This has turned into workflow learning where the learning is part of the workflow, sometimes called embedded learning. Beyond this is invisible learning, where little is explicitly delivered as separate learning.

One of the problems with informal learning is that it is difficult to pin down. It evades capture because it is a fluid process and is easier to define by what it is not: namely formal courses.

Invisible learning will discard the traditional language and structure of formal learning in favour of newer techniques around capture, search, retrieval and sharing. This, in turn, will lead to viral techniques accelerating learning through populations of learners. All of this will require better, faster and cheaper technology but that is the easy part. What will be difficult is getting people to discard the old ways of thinking, to wean themselves off a culture of dependency on spoon-feeding methods of learning. We are moving so fast that discarding the past is now harder than creating the future.


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Corporate brochure: E-Learning at Epic
Data sheets: Epic Consulting, Accessibility Lab, Arena, Blended Learning ROI Calculator (‘The Blender’), Epic P2P, Hosting, Thought Leadership Programme, Testing (x9)
White papers: Blended Learning, Blended Learning in Practice
Survey report: The Future of E-Learning (2003)

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